The Solution Is More Money from Customers, Not Corporate Responsibility
Why “personal responsibility” is the only kind of responsibility we ever seem to legislate
Last week I walked into a Best Buy to get my daughter a laptop for college. We found one for $650 — fast processor, plenty of memory, everything she needs for coursework. The only problem: it wouldn’t run Fortnite.
So the salesperson steered us toward an $800 “gaming” laptop instead. Except it wasn’t actually a gaming laptop — it was a bait-and-switch dressed up as an upgrade. It had 8GB of RAM, half of what the $650 homework machine had, and an RTX 3050, a graphics card that was already several years old. In other words: slower for everyday work than the cheaper computer, while only barely capable of modern gaming. The real gaming PCs in the store started at $1,000. My own laptop, which handles AAA titles without issue, cost around $1,200. The $800 model wasn’t a gaming laptop at all — it was a worse laptop with a gaming label stapled on, priced to sit exactly in the gap between what we’d already found acceptable and what we’d need to spend to get what we were actually being sold.
Before we could leave, the salesperson tried to hand us a “needs assessment” survey to find us the “right” laptop. I already knew the right laptop. I’d found it. His actual job, in that moment, was to persuade me that spending another $150 was reasonable. Nobody in that store was tasked with persuading Best Buy that earning $150 less on the sale was reasonable, or that paying their employees $150 more per week or month was reasonable. Every conversation happening in that store assumed my budget was flexible. None of them assumed the company’s profit target was, or that the people working there might deserve a share of it.












































